Job seekers often struggle in interviews when they feel the need to prove themselves, which can result in a lack of confidence and authenticity. The key to interview success lies in shifting the focus towards building trust and connection with the hiring manager. The fastest way to cross that bridge is through sharing stories that show your strengths, accomplishments, and values. Stories convey a lot of information about you in a short amount of time and allow the hiring manager to connect with you on a personal level.

Master Storytelling for Job Interviews

A 1-week hybrid of e-learning and job interview coaching that helps you search for the right story, shape your interview story so that it's concise and highlights relevant information, and share it aloud so you feel confident by the time you're meeting with your interviewers.


Does this sound like you?

You're a young professional, mid-career or executive leader who has made it through several rounds of interviews only to be passed over for a 'more qualified' candidate?

You want to be seen as a leader during your interviews, but what you're saying isn't landing and you're not sure what to do to demonstrate your abilities.

You really want the job, but struggle with self-promotion and selling yourself; OR you're overselling yourself and coming across as narcissistic.

Having structure and a framework by taking a course and/or hiring a coach is the best way for you to prepare for interviews.

➜ I'M IN!

Check out our Mini Course Master Storytelling for Job Interviews


Sign up to access the 30-minute mini course so you can avoid the 3 common job interview mistakes learn about the SEARCH, SHAPE, SHARE storytelling method to nail your next interview.

Master Storytelling for Job Interviews helps you

Own what you bring to the table

You may believe that you must prove yourself in a job interview, which can lead to you appearing unconfident. You do not. It's a simple mindset shift of recognizing your strengths and owning what you bring to the table, which allows you to feel confident and stay present. Let's tap your strengths and accomplishments and highlight them through your interview stories.

Know what the company is looking for in a candidate

You may feel unsure of what the company is looking for in a candidate, which can lead to you sharing irrelevant information during an interview. We teach you how to use the job description and company website to decide what is important to highlight in your job interview — and to think like a hiring manager, so you know what they are looking for in your responses.

Become a more masterful storyteller and communicator

You may feel nervous speaking in front of audiences. Storytelling is one of the most authentic ways to connect with yourself (after all, it is your story), and your audience. Not only will this course help you during your job interview, but it will also help you further your career because you're learning the skills to be a persuasive communicator.

Connect with the hiring manager

You may be hyper focusing on yourself during a job interview, instead of focusing on your audience, which results in over or undersharing. By having multiple interview stories prepared in advance and having an effective storytelling formula to frame them you can shift your focus to connecting with the hiring manager and knowing what your sharing is just enough.

What Makes this Different? 

Our With 1 Word® Storytelling Method


The first response that comes to mind to an interview question might not be the best example. Our With 1 Word® approach to SEARCHING for stories opens the opportunity to find a multitude of stories to choose from, so you can highlight the best examples during your job interview.


Too many times we ramble on and on until the hiring manager stops caring (but might continue to fake interest). Our visual approach for SHAPING stories using the SARM (Situation, Action, Result, Message/Modification/Meaning) storytelling formula allows you to get your thoughts down quickly so you don't get stuck in grammatical minutia and lets you easily trim the excess from your stories to ensure your stories are specific, concise, and memorable.


As good as a story may sound in our head, it never seems to come out with the same level of success until we’ve practiced saying it out loud several times. This is different from memorization, because you may tell your story differently every time and refine it with your reps. We help you practice sharing your stories out loud, so that you feel confident and improve them along the way.

This sounds AWESOME! I'M IN!

The Course



Let's Talk Storytelling

  • Learn the power of storytelling to connect with interviewers
  • Understand the psychology of how storytelling makes you memorable
  • Learn how to use proprietary story game boards to help you instantly think of compelling stories to share during your interview


Tap Into Your Bottomless Story Well

  • Find the best story to share when asked an interview question, not just the first one that comes to mind
  • Learn to recall stories instantly using just one word
  • Highlight your past experiences through stories instead of just a laundry list
  • Get comfortable sharing your stories aloud


Map Out Your Interview Stories

  • Map out your stories with scenes your interviewer will remember well after the interview
  • Hone your stories as you retell them — cut out the excess so they are concise, and add 'sticky' storytelling elements that make them memorable


Get Excited to Answer the Famous Question, "Tell Me About...?"

  • Learn how to align your responses with the job description
  • Identify significant stories to highlight who you are and the value you bring to the position
  • Build excitement to talk about yourself in your interviews


Learn a New Spin on SARM

  • Learn the Situation Action Results Message/Modification/Meaning (SARM) storytelling framework
  • Play the "what if " game to tell juicer stories for maximum impact
  • Develop the tools to handle curveball questions with ease
  • Choose the best examples that shine the most flattering light on how you are at work


Extras To Give You the Edge

  • TOP 10 INTERVIEW QUESTIONS and how to answer them, as well as QUESTIONS TO ASK YOUR INTERVIEWS

What's Included 

The Course


  • Access to the Master Storytelling for Job Interviews training videos 
  • Job interview storyboards, including the revolutionary With 1 Word story game board
  • Quick Reference Guides providing step-by-step instructions
  • Real life examples of how to answer interview questions
    Instruction from experts in the field of career coaching and storytelling
  • Bonus: How to think like a hiring manager
  • Bonus: Examples of how to answer the top 10 interview questions and questions to ask your interviewers
  • Bonus: Interview Checklist - Before, During and After mini course


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How does Master Storytelling for Job Interviews Work?


The Master Storytelling for Interviews Course Materials

Each module includes

  • Instructional videos for each topic, including common job interview questions
  • Real life examples of how to answer the questions
  • Quick Reference Guides with step-by-step instructions
  • Opportunities to practice your responses
  • Dos and don'ts from an expert career coach

Email Guidance

You will receive daily emails that will help guide you through the course.

Bonus Materials

  • How to think like a hiring manager
  • Top 10 interview questions and how to answer them/Questions to ask your interviewers
  • Interview Checklist - Before, During and After
➜ I'm ready to take the course!

Meet Your Coaches

Danielle Roessle

Expert Career and Job Interview Coach

I have been a career coach for over a decade. In that time, I have prepared hundreds of clients for job interviews. With my guidance, my clients step into their interviews knowing what to say and feeling confident about their abilities.

In this course, you will hear my stories about how I prepared to interview for a job as a high school college advisor using the same techniques you are learning. (In case you're wondering, I got the job!)

Keith Bailey

Public Speaking Coach

I have been pitching my message and taking "stage bows" for 30 years. I have worked in sales management, photojournalism, professional coaching, and professional speaking. I have blended a lifetime of service, experience and stories into a business of helping others elevate their personal brand through storytelling and public speaking.

Four years ago, I created a gamified approach to searching for, shaping, and sharing memorable stories. I am so excited to share this unique system with you in this course.

Alyce Blum

Networking Coach and Former Recruiter

As a certified professional networking coach and storytelling consultant, I help empower individuals so they can learn how to create strong connections, lead meaningful careers, and speak with confidence in any setting.

As a former recruiter, I know what employers are looking for in a candidate, and I bring my insider's knowledge to this course to help you answer questions for maximum impact.

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Client Results 


Gain Confidence and Clarity.

I didn’t even think to tie items from the job description to help answer the question, "Tell me about yourself." This course gave me a succinct way to do that. I was able to try it out shortly after the course, and it was pretty incredible to see how the interviewer leaned in to learn more.

— Julie Lee

The videos had very insightful tips.

Master Storytelling for Job Interviews online course was presented in a concise and accurate format. The videos had very insightful tips on the process of interviewing. I worked with a great coach Danielle Roessle. Practicing interviews and giving me suggestions was very helpful and made me better prepared for interviews.

— Mitch G.
Global Asset Manager

The videos helped me stand out.

I did the Master Storytelling for Job Interviews Online Course and found it very helpful! I feel like other resources are rather vague in describing how to answer interview questions. This course walks you through what type of information to provide in your answers to common interview questions. And even better, it shares how to present that information in a way that helps you stand out to the interviewers. The course does this by providing you with winning story telling formulas that are concrete, clear, and easy to follow so that we can practice and apply these formulas for our own purposes. I'd never been exposed to this idea before and am glad I learned about it because it definitely provided great tips that helped me feel more confident. Very grateful for this course!

— Rachel Serduke

I went to interviews prepared and confident. I got the results I want and am very happy with where I am.

I was a stay-at-home mom for about a year. Even though the break from working was planned, it is still challenging to come back into the workforce confidently.

Danielle guided me into a journey that fueled my self-esteem. I started recognizing my strengths, and I began to trust myself. I went to interviews prepared and confident. I got the results I want and am very happy with where I am.

I encourage you to TRUST the process.

— Karen B.
Senior Accountant

I got the job!

I have been an HR Professional for over 18 years, and I've interviewed hundreds of people, but when it came time for me to start interviewing for a new position, I didn't feel like I was ready. The Master Storytelling for Job Interviews course gave me the level of confidence I needed to interview for my dream job without wasting hours trying to memorize everything I've done at every job. And the best part? I got the job!!! Thank you so much!

— Suzanne Crest
Director of People Operations 

➜ I'M IN!

By the end of this program, you will...

  • Have a vault of memorable stories you can share with your interviewer
  • Understand what the interviewer is looking for in a response and how to answer common job interview questions
  • Have the tools to search, shape, and share your interview stories to be concise and memorable
  • Know what elements to include in your stories to make them more impactful
  • Share specific examples that showcase how you're the right fit for the position
  • Feel more calm, clear, and confident when you're in the interview hot seat because you have practiced and are well-prepared
  • Have your personality shine through during an interview
  • RECEIVE MORE JOB OFFERS because you STAND OUT FROM OTHER CANDIDATES through building connection and trust with the hiring manager
➜ I'm in!